"SELL LIKE CRAZY" BY SABRI SUBY BOOK SUMMARY AND LESSONS

Sell like Crazy

Sabri Suby

This amazing book is about marketing. The writer of the book Sabri Suby is a great marketer. He has a well understanding of business and marketing. He also has his own Youtube channel, named Sabri Suby. He there teaches the best marketing skills to expand or run your business. He is also an amazing writer. So he has written this marketing book. Nowadays, marketing is crucial for everyone to learn to work individually and with any company because marketing tells the people about your brand and takes the customers. He has shared amazing techniques of marketing that help everyone to build their career.

When we own a business then our primary responsibility is to sell our product. Some business owners are so obsessed to have the best product or service that they might forget to focus on whether it's saleable or not. Customers do not necessarily look for the best product in the market when they are looking for products and services. They could address their needs so if we want to make our business grow, we need to know what our customers truly want to buy products. This is what the writer Sabri Suby emphasized in his book “SELL LIKE CRAZY”. He suggested that if we have a dream of becoming millionaires or billionaires through our business then we need to find the most effective ways to market our products with the most potential customers.

In this book, he described seven phase selling system that makes sure that our customers would become permanent clients and we get huge profit for our business here are some lessons from the book sell like crazy.

Lesson No One:

Stay away from the little chores. Billionaires value their time and so they use it wisely some people might assume that millionaires can make money by being busy in reality. It is not the true thing. billionaires chose what activities they spend their time and they stay away from that few chores or the things that make them busy but do not bring more money or make them lose money. Remember being busy is different from being productive and we would have to prefer the time if we want to become a billionaire. We need to invest our time in productive things that would surely generate revenue.

Lesson No Two:

Visualize your dream buyers. Customers are important in the survival of a business aside from picturing the product or service. We’ll offer to people it would also be useful if we visualize our target buyers right from the start so it allows us to target the advertising strategies that would work best for our target buyers which would ultimately lead us to a more profitable business.

Lesson No Three:

Target the larger market. According to Suby, the target market belongs to different categories. Only three percent of an identified market are looking to buy something. Seventeenth percent are actively looking for something but are not sure whether they will buy it or not. While the twentieth percent know what they need but are not yet looking for it. the remaining sixty percent are those who don’t even know what they need. According to Subi, most advertising strategies are only focused on the three percent but if you want to sell your product then you need to target the other groups. For this, we need to have a system that would attract people nurture their interest, and encourage them to take action and avail our products or services. Why do we not focus on only three percent sure buyers although we can convert the other 97 percent into sure buyers also?

Lesson No Four:

Prepare a good bait if we want to generate more revenue in our business. We need to have an effective marketing strategy whatever our business may be or whatever product it is that we are selling. We need to put the message across and come up with a convincing story that could persuade people to buy a very profitable product. Will be put to waste if we could not pitch it well to our prospective clients in today's technology-driven generation we could easily make use of a variety of platforms to advertise our products. What's important here is, that we only need to killer pitch that has substantial content and at the same time is persuasive and effective enough.

Lesson No Five:

This is the godfather technique. When we want to sell our product we have to give our customers an offer that they could not resist buying that product. This could be difficult and this may require us to really be creative on how to do this but this is possible and doable. We need to establish, why our products are better than the others in the market. What our customers would get once if they buy it and perhaps include other parks. They could avail like discounts payment options or money back guarantee we have to lay down our best cards for them but at the same time, make sure not to promise anything we could not deliver.

Lesson No Six:

Scale and scale. finding the right formula and running a business may take a long process of trial and error but once we discover the winning technique then we are ready to take our business to new heights, we need to scale and multiply our business since we are expanding the business. We need to consistently monitor and evaluate our progress and continue to improve the system of how we run things. This will make sure that our business is progressive and does not remain stagnant if we want to scale up our business then the mechanism by which we operate should be scaled up and refined from time to time as well.

Lesson No Seven:

Doing hard work is very crucial if you want to be a successful entrepreneur or business owner. We need to have good work ethics. Have discipline, set rules, and follow a structure and plan. these steps are only the way but  mostly matter you rules, strong work, ethic, just like our muscles. Our ethics needs to be developed and nurtured so we need to consistently follow all these steps to be truly successful. We need to acknowledge that whatever happens tomorrow depends on what we do today. We should not wait for things to happen to us and we should not depend on other people to provide us with what we need. Simply put our destiny lies in our hands. The level of success we get to enjoy in the future depends on the amount of hard work we invest today

Conclusion:

Sabri Subi puts the spotlight on the market and consumers as key factors in making our business grow and this is what sets. It is part of  other businesses. In this book, he presents strategies on what we could do to make our business grow which may sound tough at first but it's doable like what the title of the book implies if we want to sell like crazy we also need to get crazy and passionate in how we do the work.

 You can download this book by clicking on this link DOWNLOAD.